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ANiMAl heAlth
Celebrating Continued success: Al Zain poultry secures
New Awards in the ross Broiler executive Club
genetics, quality, and service consistently
deliver exceptional results—as well as
the dedication and professionalism of our
team. Earning the Gold Award is a true re-
flection of our commitment to operational
excellence, continuous improvement, and
Al Zain Poultry, a Ross® 308 customer best practices across every aspect of our
from Oman, has once again demonstrated business. We extend our sincere grati-
their commitment to excellence, earning tude to our production team for their re-
additional awards from the prestigious lentless efforts and to the Ross MEA team
Ross Broiler Executive Club in recogni- for their invaluable guidance and support
tion of their outstanding broiler perfor- (EPEF) of 400 or higher with their broiler in reaching this milestone,” commented
mance results. flocks. Al Zain Poultry was recently recog- Murtuza Boriyawala, CEO, Al Zain Poultry
nized with certificates for two of its broiler
Since their establishment in 2013, Al flocks. The first achieved an average Farm.
Zain Poultry has become a leading name EPEF of 407, with a top-performing flock Zohir Hadj-Zoubir, International Com-
in Oman’s food industry, championing na- reaching 428, securing Silver member- mercial Manager, MENA added, “Al
tional food security with a premium range ship in the Ross Broiler Executive Club. Zain Poultry is a key customer in Oman,
of fresh eggs, liquid eggs, and fresh and The second flock recorded an impressive demonstrating impressive year-on-year
frozen chicken. average EPEF of 422, with its best flock at- improvements in broiler performance.
Broiler flock performance remains con- taining 471.5, earning Gold membership Their success reflects a steadfast commit-
sistently strong, thanks to the genetic into the Club. ment to operational excellence, continu-
progress of the Ross 308 and the exper- “Al Zain Poultry is deeply honored to ous improvement, and best practices. We
tise and dedication of Ross customers be recognized as an exclusive member commend the Al Zain production team for
their dedication, hard work, and relent-
across the region. The Ross Broiler Exec- of the Ross Broiler Executive Club. This less efforts, and we look forward to their
utive Club honors producers who reach achievement highlights the strength of continued growth and achievements.”
a European Product Efficiency Factor our relationship with Aviagen—whose Circle 29 on enquiry card
Fonterra and Biolumic partner to Bring light-Activated
seed traits to New Zealand dairy systems
A pioneer in seed trait innovation, has pasture.
entered a multi-year partnership with Tackling the Productivity Gap in For-
global dairy co-op Fonterra to develop age Innovation
a new category of seed traits for pas- Pasture-based dairy systems are under
ture-based dairy systems — traits that feed efficiency, and milk solids produc-
program the plant’s genetic expression increasing pressure to lift productivity tion. These traits can also be stacked with
rather than alter its genetics. The part- while navigating rising costs, climate lipid-enhancing traits, which may help
nership will deliver light-activated traits volatility, and regulatory constraints. reduce methane emissions from enteric
designed to improve the productivity and Yet trait innovation in forage grass has fermentation in cows, supporting more
resilience of ryegrass, starting in New failed to keep pace—constrained by the climate-smart dairy outcomes without
Zealand. long timelines, high costs, and regula- impacting on-farm practices.
tory hurdles of breeding and biotech
“This partnership signals a new era for approaches. Meanwhile, greater reliance Trait development is already underway
forage innovation to supercharge pas- on supplementary feed increases input in BioLumic’s controlled environment tri-
ture-based dairy systems,” said Jeremy costs and complexity. als, where early results have been prom-
Hill, Chief Science and Technology Offi- ising. Field trials in partnership with
cer at Fonterra. “Together, BioLumic and “The xTraits Platform uses precise light Fonterra will begin in 2026, with a com-
Fonterra are aiming to set a new stan- signals to program beneficial traits into mercial product launch targeted for 2028.
dard for forage performance—unlock- seeds – without altering their DNA. It’s a BioLumic is partnering with leading seed
ing greater productivity with technology faster, natural alternative that works with companies to activate traits in proven
that’s readily scalable.” the varieties farmers already trust,” said ryegrass varieties, requiring no change
Supported by Fonterra’s Ki Tua Fund, Dr. Jason Wargent, Founder and Chief Sci- to existing seed or farming systems.
the collaboration combines BioLumic’s ence Officer at BioLumic. “We’re commit- The partnership builds on BioLumic’s
proprietary xTraits™ technology with ted to practical, farmer-focused solutions success activating xTraits™ across mul-
Fonterra’s deep farmer network and field that unlock more from every hectare.” tiple crops, including corn, soybean and
validation expertise. Together, the two The initial focus is on productivity rice programs, where the company is
companies will accelerate the availabil- xTraits for ryegrass—targeted to enhance working with seed partners to unlock
ity of practical, scalable solutions that dry matter yield and metabolizable en- productivity and sustainability gains.
address core productivity challenges in ergy to improve forage performance, Circle 30 on enquiry card
22 Vol. 41 No. 7