Page 27 - AWA Vol.42-No7 issue

FOOD PROCESSING TECHNOLOGY & EQUIPMENT

Griffith Foods Launches Nutrient Density Calculator, a Scientific

Tool to Help Food Manufacturers Navigate the Next Era of Nutrition
As food manufacturers, policymak- ing product had 12% less saturated
ers, and consumers place greater fat, 22% less sugar and 25% less salt,
on the nutritional quality of the food while increasing fiber by 131% — im-
supply, Griffith Foods today intro- proving its Nutri-Score rating from D
duced its Nutrient Density Calcula- to B and showed improvement using
tor, a scientific tool designed to help the Nutrient Density Calculator. Im-
companies measure and improve the provement in both scores demon-
nutritional quality of finished food strates how science-based nutri-
products. tional assessments can translate into
The Nutrient Density Calculator meaningful improvements in finished
leverages Dr. Adam Drewnowski’s products without compromising the
Nutrient Rich Foods Index, a validat- taste consumers expect and love.
ed nutritional profiling model cited Griffith Foods also evaluates prod-
in more than 1,000 studies, to pro- ucts against other regional nutrition
vide an objective assessment of a and bring more nourishing products profiling systems such as HFSS and
product’s nutritional value.1 Griffith to consumers. Guided by its pur- Health Star Ratings, which will assist
Foods’ nutrition experts work directly pose to “Blend Care and Creativity to manufacturers in understanding how
with customers to evaluate finished Nourish the World,” Griffith Foods is nutritional decisions can affect prod-
products, identify opportunities for investing in solutions that help make ucts across different markets.
improvement, and translate nutri- better food possible at scale – com- For manufacturers, these develop-
tional insights into actionable formu- bining its expertise in nutrition, cu- ments underscore a broader shift:
lation decisions. linary innovation, and product de- nutrition is increasingly becoming a
“Nutrient density gives food manu- velopment to help customers create product-development consideration
facturers a way to think about nutri- foods that nourish people and the from the beginning of the formula-
tion as part of innovation, not simply planet. tion process, rather than an issue ad-
as an outcome to measure,” said Dr. The approach looks beyond a single dressed at the end.
Adam Drewnowski. “The Nutrient nutritional attribute; customers can “Nutrition is becoming a significant
Density Calculator takes the Nutrient use the calculator to: measure of product performance,
Rich Food Index further by showing • Identify trade-offs across nutrients but improving nutrition is rarely as
how changes to ingredients and reci- and understand how individual for- simple as changing one ingredient,”
pes can improve the nutritional qual- mulation changes affect overall nutri- said Jackie Schulz, Senior Director
ity of a finished product, while cap- tional quality. of Global Nutrition at Griffith Foods.
turing the incremental progress that • Validate nutritional impact by “Our Nutrient Density Calculator
happens through reformulation. This quantifying improvements to a fin- provides customers with a clearer,
makes nutrient density a practical ished product. science-based view of the nutritional
tool for innovation—not simply a way quality of their finished products and
to assess a product after it has been • Guide formulation and reformula- helps them understand the trade-offs
developed.” tion with clear nutritional targets for that come with reformulation. That
new and existing products.
The launch comes at a pivotal mo- allows our teams to work alongside
ment for the food industry. Federal • Understand market implications customers to develop products that
regulators are advancing efforts to by assessing how formulation chang- are nutritious, desirable, and built for
advance nutritional regulations, food es may translate across other nutrient the future.”
labeling, and target highly processed profiling and front-of-pack systems. The Nutrient Density Calculator is
foods and food dyes, while consum- • Support product positioning with the latest addition to Griffith Foods’
ers are simultaneously expecting objective data that can help commu- product portfolio that focuses on
food companies to offer products that nicate nutritional improvements. bringing together ingredient solu-
deliver optimal taste, convenience, The tool can be applied to both new tions, nutrition expertise, and culi-
and meaningful nutritional value – product development and reformu- nary innovation to help customers
and that is the challenge for food lation of existing products. For ex- increase nutrient density without
manufacturers. ample, Griffith Foods worked with compromising the taste and experi-
Griffith Foods’ commitment to nutri- a European foodservice customer ence consumers expect. The Nutrient
tion goes beyond responding to reg- to reformulate a popular sandwich, Density Calculator also reflects Grif-
ulatory changes or evolving consum- using culinary, nutrition and senso- fith Foods’ broader commitment to its
er expectations. The Nutrient Density ry expertise to evaluate each com- 2030 Aspirations to create a more nu-
Calculator is rooted in the company’s ponent and identify opportunities to tritious and sustainable portfolio and
broader ambition to create a more improve its nutritional profile with- advance solutions that make better
nutritious and sustainable portfolio out compromising taste. The result- food possible at scale.
Circle 27 on enquiry card
Vol. 42 No. 7 25