Page 10 - Vol.37-No.1 issue

CROP PROTECTION

SEPRO ROLLING OUT UNIQUE MODE-OF-ACTION

RESIDUAL HERBICIDE FOR PERMANENT CROPS

Brake On! preemergence residual broadleaf weeds it controls very well as
®
herbicide for the control of annual grass a preemergence treatment. Full registra-
and broadleaf weeds in permanent tion in cotton was granted in 2016, spur-
crops is being launched by SePRO Cor- ring additional research in permanent
poration, long known for its aquatic and crops.
horticultural products.
The active ingredient in Brake® On! is Ideal Herbicide for IPM
fluridone, an HRAC Group 12 herbicide, Brake® On! inhibits phytoene desat-
that provides a unique mode-of-action urase (PDS), an enzyme necessary for
relative to all other residual herbicides carotenoid biosynthesis. As Brake On! is
in crops including stone fruit, avocado, taken up by the roots and readily trans-
mandarin, pistachio and pomegranate. located, it is ideally suited for preemer- Research in permanent crops is
“This active ingredient was developed gence use against a wide spectrum of demonstrating outstanding crop safety,
originally in aquatics and later in cotton annual grass and broadleaf weeds, in- critical in high-value permanent crop
but never commercialized in permanent cluding weeds that have developed re- production.
crops before now,” said Duane Canfield, sistance to other herbicides. No residues have been found in any
Marketing Leader & International Devel- The Group 12 mode-of-action makes crop tested.
opment for SePRO. “We are pleased to Brake® On! a powerful tank mix partner
now make it available for use in spec- with other residual herbicides and a ro- Product Registration
ified orchard crops and are pursuing tational option for IPM programs.
Federal Registration was received
most orchard crops and vineyards.” Other Benefits May 2020 and 14 state registrations are
Fluridone found a home as an aquatic secured, and pending in New York and
herbicide in 1986 and later as a cotton Brake® On! delivers broad spectrum, California (expected 1Q 2023.) SePRO is
herbicide, specifically for resistant pig- season-long weed control, even in wet or in the process of seeking registration for
weed even though it has a very broad irrigated conditions that challenges oth- most permanent crops.
spectrum of grasses and small seeded er residual herbicides.

Circle 8 on enquiry card
SYNGENTA CROP PROTECTION ANNOUNCES LAUNCH OF

SPIROPIDION: A NEW INSECTICIDE ACTIVE INGREDIENT

Sucking pests, such as aphids, white- but hard on pests!” said Jon Parr, Presi-
flies, and scales, devastate high value dent Global Crop Protection at Syngen-
fruit and vegetables like tomatoes, or- ta. “Spiropidion is another clear example
anges and melons, as well as important of how we are accelerating investment to
Spiropidion is an innovative new tech-
nology that can be used to protect a wide arable crops like cotton and soybean. deliver plant health innovations that sup-
port farmers, across the world, to grow
Spiropidion is safe to natural beneficial
array of crops from some of the most insects and pollinators, offering farmers productively and sustainably.”
damaging, and difficult to control, suck- a new tool for Integrated Pest Manage-
ing pests The first global registration of a for-
ment (IPM) programs. mulated product containing Spiropidion
Spiropidion is safe to pollinators and
Spiropidion is the result of chemis-
beneficial insects, providing farmers try-driven innovation within a rare class was obtained in Guatemala in September
2020, where the product will be market-
with an important new tool in Integrat- of insecticides that helps crops from the ed under the brand name ELESTAL® Neo
ed Pest Management (IPM) programs, inside, protecting the whole plant body in the coming months. Planned launches
in line with Syngenta’s ongoing commit- from attack of damaging sucking pests, of Spiropidion containing formulations
ment to develop innovative and sustain- thereby securing crop quality, yields and also include Paraguay and Pakistan in
able products
the livelihood of farmers. 2021, and Brazil in 2023 (pending regis-
Basel / Switzerland, November 24, trations). In the European Union, regula-
2020 – Syngenta is proud to unveil “We are excited to offer farmers a new tory submission is anticipated for 2022-
Spiropidion, an innovative new insect active ingredient that provides more 2023. Future launches across a broad
control technology that will help farm- targeted protection against some of the range of crops in more than 60 countries
ers protect their crops against damaging most difficult and damaging sucking across all continents are expected in the
sucking pests in an effective and envi- pests. The best way I can describe this next six years, with peak sales estimated
ronmentally sustainable manner. new innovation is that it’s kind to nature above $400 million.

8 Vol. 37 No. 1 Circle 9 on enquiry card