Page 6 - Vol.37-No.6 issue
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IRRIGATION SHOW 2021


                          2021 IRRIGATION SHOW BRINGS

                               HIGH-ENERGY EXHIBIT HALL



                By Megan Lally,
        Senior marketing coordinator,
               Site One Landscape
               Supply and chair,
         IA Expo Advisory Committee


          Registration is open and plans are
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        Show and Education Week. This year’s
        show will be offered live and in person
        Dec. 6-10 in San Diego, California.
                                            the show, and the digital presentations   San Diego is soaked in culture and of-
          The Irrigation Association is excit-  are free to watch.  The winners will be   fers 70+ miles of sparkling coastline,
        ed to invite the industry back together   announced on Dec. 9 at the Innovation   friendly  locals,  a  vibrant  downtown
        again for this annual exhibition focused   Hub.                         and an endless assortment of unique
        on agriculture and landscape irrigation.                                neighborhoods to explore.
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        The 2021 Irrigation Show provides at-
                                            rigation Show, attendees can enjoy a   While  you  are  in  the  country,  we
        tendees the chance to see innovative
                                            Craft Brewfest reception on the show   hope you will take the time to enjoy
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                                            floor. This is the perfect opportunity to   everything  San  Diego  has  to  offer.
        suppliers, learn about current business
                                            enjoy local craft beers and take some   Whether you want to learn how to surf
        trends  and  irrigation  best  practices,
                                            time to catch up with colleagues and   in La Jolla, taste the local flavors in the
        and  network  with  industry  leaders.
                                            make new business connections.      Gaslamp Quarter, stroll the peaceful
        The best part is that it is all in person!
                                              Irrigation Symposium & IA University  beaches of Coronado, explore the mu-
          Focus on the show floor                                               seums of Balboa Park or take a cruise
                                              This year’s show offers a special edu-
          Those walking through the exhibit   cational event that only happens every   on the bay, San Diego has something
        KDOO GRRUV ZLOO ÞQG WKDW WKH ,$ LV EULQJ-  10 years. The American Society of Ag-  for everyone.
        ing all the high-energy action back to   ricultural and Biological Engineers and   San Diego’s climate makes it the ulti-
        the show floor this year. Walking the   the IA are hosting the 6th Decennial   mate year-round destination. Days are
        exhibit hall aisles offers the perfect op-  National  Irrigation  Symposium.  This   frequently warm, even in winter, and
        portunity to browse exhibitors’ booths   unique event will include three days   evenings are cool. In December, San
        WR JHW D ÞUVWKDQG ORRN DW DOO RI WKH ODWHVW   of presentations about the recent pro-  Diego boasts an average high of 66 de-
        products, services and technologies in   gress and status of irrigation research,   grees Fahrenheit and a jacket-weather
        agriculture, landscape, and golf and   extension, planning and management   low of 50 degrees Fahrenheit.
        sports turf irrigation.
                                            activities.                          Focus on safety
          The new Innovation Row is a special
                                              These  presentations  vary  from  20   The IA is committed to making every
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                                            to 25 minutes with scheduled time for   effort  to  keep  our  participants  safe
        startup irrigation technology compa-
                                            questions and comments from the au-  during the show. We are monitoring
        nies looking to promote their technol-
                                            dience. They will help chart a path for   both national and local guidelines to
        ogy to the irrigation industry. Check
                                            irrigation progress in the next 10 years.   ensure that we are following the nec-
        out Innovation Row to get a sneak peek
        into the future of the industry and then   In-person IA University classes are   essary practices to ensure a positive
        watch these startups take the stage in   returning to the show this year. These   and healthy experience.
        a Pitch Competition in the Innovation   courses consist of core curriculum for   Please  check  the  Irrigation  Show
        Hub on Dec. 8.                      fundamental skill sets. The classes are   website regularly, as the webpage con-
                                            offered every year to ensure you have   taining the latest COVID-19 guidelines
          In addition to the Pitch Competition,
                                            the  foundational  and  practical  skills   is updated as necessary to relay the
        the Innovation Hub area will be where
                                            necessary to design, install or main-  possible impact of COVID-19 on the
        the action is. This special presentation
                                            tain an irrigation system, as well as the   Irrigation Show.
        area in the exhibit hall will feature a
                                            business skills to manage a small irri-
        variety of product demos and the an-                                     Register now!
                                            gation company. These classes require
        nouncement of the winners of the Pitch                                   Register by Oct. 31 to take advantage
                                            an additional fee and preregistration is
        Competition and the 2021 New Product                                    of the best rates.  Go to http://www.
                                            encouraged to ensure a seat.
        Contest.                                                                irrigationshow.org/.org for more infor-
                                              Leave time for fun
          Similar to past shows, the new prod-                                  mation about the show and San Diego,
        uct contest entries will be displayed   If you have ever traveled to sunny   as well as housing options and regis-
        in a special section on the show floor.   San Diego, you’ll understand why the   tration information. We look forward to
        This provides a rare opportunity to see   city is consistently named    seeing you in San Diego as the industry
        the latest products and technologies   a top meeting destination in the Unit-  reunite to explore, connect and learn!
        up close and in person. The contest   ed  States.  In  addition  to  year-round
        judging will take place online prior to   sunshine  and  near-perfect  weather,             Circle 5 on enquiry card
       4      Vol. 37 No. 6
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